Lost in Paris

NEWLY RELEASED FOURTH EDITION

Paris. Its legacy is undeniable. But lean too heavily on the past, and heritage hardens into nostalgia, and culture into an encore of itself. Let the masses chase the caricature. The real city reveals itself in the cracks between the clichés.

LOST iN invites you on a journey inside a new City of Lights driven by bold ideas and fearless creativity. You’ll meet the secret street artist inspiring urban treasure hunts, the mixologist who sparked a Paris cocktail renaissance, the chef elevating African, Japanese and French flavors to Michelin-starred glory, and the former Vogue France editor dishing insider secrets.

Along the way, discover late-night kitchens, underground jazz clubs, technicolor basketball courts, IG-worthy bathrooms, a ninja-training park, hidden speakeasies, and a graveyard effigy where the unthinkable happens. You’ll even encounter grand-scale design that could double as alien spacecraft.

This is the Paris the postcards leave out. Step beyond the frame and into a city where a new wave of cultural cool is being forged in real time. Get lost in the Paris where trends are born, not followed.